Brand Portal of Ruhr University Bochum
Built to change – since 1965
Change is part of our DNA. The RUB questions, shapes, and rethinks. Our brand portal helps bring this mindset to life—through words, images, and design.
“Built to change” becomes visible: Our visual identity is flexible, adaptable, yet distinctive. With clear building blocks, we create a consistent presence: logo, tagline, typeface, colours, and templates form the visual foundation of RUB.
Resources for practical application
From photography to websites to writing tips: The Brand Portal offers guidelines, templates, and inspiration for everyone representing RUB.
Need help?The Corporate Design Team at cd@ruhr-uni-bochum.de is happy to assist.
Contact & Support