Brand Portal of Ruhr University Bochum
Built to change – since 1965
Change is part of our DNA. RUB questions, shapes, and rethinks. Our Brand Portal helps to make this attitude visible – in word, image, and design.

“Built to change” becomes visible: Our visual identity is flexible, adaptable, yet distinctive. With clear building blocks, we create a consistent presence: logo, tagline, typeface, colours, and templates form the visual foundation of RUB
Resources for practical application
From photography to websites to writing tips: The Brand Portal offers guidelines, templates, and inspiration for everyone representing RUB.
Need help? The Corporate Design Team at cd@ruhr-uni-bochum.de is happy to assist.
Contact & Support




